What a credit is, and what it costs
Three separate allowances, not one. Here is exactly what each action spends.
Bulk Scheduler meters three things separately, and they are not interchangeable.AI credits are spent whenever a model writes or judges something for you — a title, a description, a set of tags, a thumbnail, a Virality Score.Short renders are spent cutting a Short out of a long video, and cost no AI credits at all. Scheduled posts are spent queueing a post, and are returned to you if that post later fails to publish. Uploading a video, connecting an account and editing AI text by hand are free and are not metered at all. Each plan sets all three numbers; only AI credits can be topped up mid-cycle, at ₹1 for 5 credits. Running out of one bucket never blocks the other two — with an empty credit balance you can still render, schedule and publish, you simply write your own titles until the cycle resets.
The three buckets
AI credits
Meters Model calls
Every time a model writes or judges something for you. Top-ups add to this bucket only.
Short renders
Meters GPU time
Cutting a Short out of a long video. Set by your plan and not toppable, because the cost is machine time rather than an API call.
Scheduled posts
Meters Platform API quota
Each queued post. Unlimited on Growth and Pro; capped on Starter because the platforms themselves cap us.
What each action costs
| Action | Costs | Why |
|---|---|---|
| Write a title, description and tags for one video | 1 AI credit | Per video, not per batch. Ten clips cost ten credits. |
| Bulk SEO rewrite on an already-published video | 1 AI credit | Same model call, applied to a video already live on your channel. |
| Virality Score check | 1 AI credit | Charged on an explicit re-check only. Viewing a score you already paid for is free. |
| Generate an AI thumbnail | 2 AI credits | Image generation costs materially more per call than a text rewrite. |
| Write a LinkedIn post from a brief | 1 AI credit | Charged per generation. Regenerating a draft is another credit, and the composer says so. |
| Render a Short from a long video | 1 Short render | Spends a render and zero AI credits. These are separate allowances. |
| Schedule a post | 1 scheduled post | Refunded automatically if the post later fails to publish. |
| Upload a video, connect an account, edit AI text by hand | Free | Nothing is metered here at all. |
Allowances per plan are on the pricing page.
Questions about credits
Why three separate buckets instead of one credit?
Because the three things cost us three different resources, and a single currency would have to price against the most expensive one. Rendering a Short is GPU time measured in minutes. Writing a title is a model call measured in tokens. Publishing a post spends quota on YouTube's or Instagram's API, which is a fixed daily allowance we cannot buy more of at any price. Collapsing those into one number would mean either charging render prices for a text rewrite, or running out of platform quota because nothing tracked it separately. Keeping them apart is also what lets a credit balance of zero stay harmless: you can still upload, schedule and publish normally, you just write your own titles until the cycle turns over. One bucket emptying never blocks the other two.
What happens when one of them runs out?
Only the actions metered by that bucket stop, and each one fails in a way that names the bucket rather than showing a generic error. With no AI credits left you can still upload, render Shorts, schedule and publish - you write the titles and descriptions yourself. With no Short renders left you can still upload finished clips and schedule them, you just cannot cut new Shorts from a long video until the cycle resets. With no scheduled posts left on Starter you can still render and prepare everything, and the queue accepts them again on the first day of the next cycle. AI credits are the only bucket you can refill mid-cycle, through a top-up. Nothing is deleted when an allowance runs out and nothing is charged automatically to keep you going.
Do credits roll over to next month?
No. Your plan's allowance resets at the start of each billing cycle, and anything unused at the end of a cycle is gone rather than banked. That is deliberate and it is the normal shape for a metered plan: rolled-over allowances accumulate into a liability that has to be priced into the monthly fee, which means everyone pays more so that occasional users can bank what they did not use. Topped-up credits behave the same way, so buy them when you need them rather than stockpiling. Because the allowance is spent in the order that costs you least, your monthly allowance is always consumed before any top-up balance - a top-up bought early in a cycle is never wasted by the reset arriving first.
How much does a top-up cost?
₹1 for 5 AI credits, bought from the dashboard through the same Razorpay checkout as a plan, and credited to your balance immediately rather than at the next cycle. You need an active plan to top up, because credits are an allowance attached to a subscription rather than a product that stands on its own - a lapsed account cannot hold a usable balance. Starter has a cap on how many credits can be added per cycle; Growth and Pro have none. The cap exists so that the tier boundary stays real, since without it a ₹499 plan could buy Pro-sized volume in instalments and the difference between the plans would stop meaning anything. Top-ups apply to AI credits only - Short renders and scheduled posts are fixed by the plan.
How many videos is 120 AI credits, in practice?
It depends entirely on which AI features you use, which is why the table above is per action rather than per video. A creator who only wants titles, descriptions and tags written gets 120 videos out of 120 credits. A creator who also generates a thumbnail for each one gets 40, because each video then costs 3 - one for the text and two for the image. Add a Virality Score check on every clip and that becomes 30. The cheapest realistic pattern is text-only on everything and thumbnails on the few videos where the thumbnail actually decides the click, which is what most people settle into after a month. If you are consistently running out, a top-up is usually cheaper than the next plan up until you also need its extra renders or accounts.
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